Communications and Content Strategy Advisor

RESPONSABILITIES

• Write and design various bilingual communication tools (press releases, internal newsletters, advertisements, reports, articles, information documents, presentations, visuals, etc.) for both internal and external channels;
• Develop content and strategies to support the Group’s social media platforms, including writing, managing, and moderating posts;
• Write, manage, and moderate content for social media platforms;
• Create social media content and coordinate certain visual assets with external partners;
• Support the HR team in communicating job postings and employer branding initiatives;
• Actively support the planning, coordination, and execution of major internal and external communication campaigns;
• Develop and maintain a multichannel editorial calendar;
• Write and edit content for the web, newsletters, case studies, and social media posts;
• Optimize digital content to improve visibility on search engines by applying SEO best practices;
• Analyze sponsorship requests, assess their relevance based on company objectives, and provide strategic recommendations to management;
• Contribute to the employer branding strategy through engaging and consistent content;
• Design, write, and distribute client case studies and project highlights in collaboration with the sales, operations, and integrated solutions teams;
• All other relate tasks.

TRAINING / EXPERIENCE

• Hold a bachelor's degree in business administration, communications, or marketing;
• OR hold a college diploma (DEC) in business administration, combined with significant experience in communications and/or marketing;
• Candidates from a related field or those holding a recognized equivalent certification will also be considered, provided they have at least five (5) years of relevant experience in communications or marketing.

TECHNICAL REQUIREMENTS

• Excellent command of French, both spoken and written;
• Advanced knowledge of English, both spoken and written, sufficient for communication (less than 50% of the time);
• Ability to write various communication materials in both languages (as 100% of communications are translated into French and English), while ensuring message consistency and quality. This includes contributing to the drafting of internal communications for Groupe Technosub (which includes 3 Canadian divisions and 2 U.S. subsidiaries) and for a primarily Canadian and American client base;
• Excellent proficiency with Microsoft Office Suite;
• Experience with Photoshop and/or Canva is considered an asset;
• Strong knowledge of social media usage and best practices;
• Skills and interest in event logistics and coordination.

PERSONAL REQUIREMENTS

The person in this position must possess the following qualities :

• Outstanding communication skills: Proven ability to craft clear, concise, and engaging messages in both French and English, tailored to diverse audiences and communication channels;
• Creativity: Skilled in developing innovative content for social media, presentations, and various communication materials;
• Team player: Strong ability to collaborate effectively with cross-functional teams, including marketing, human resources, sales, and external partners, to achieve shared goals;
• Organizational and time management skills: Capable of managing multiple projects simultaneously, meeting deadlines, and maintaining a structured editorial calendar;
• Adaptability: Flexible and responsive to change and shifting priorities, while consistently delivering high-quality work;
• Initiative: Proactive in identifying solutions and proposing ideas to enhance communication and marketing strategies;
• Analytical thinking: Ability to assess the effectiveness of communications and campaigns, analyze sponsorship requests, and provide strategic recommendations;
• Results-oriented mindset: Motivated to meet and exceed objectives, actively contributing to the company’s visibility and brand image;
• Strong interpersonal skills: Able to build and maintain positive relationships with colleagues, partners, and external stakeholders.